AMS Pro, built by Sydney-based Fusion Software Development, is a lead management and CRM system designed specifically for automotive sales teams — prospect tracking, trade-ins, test drive management and real-time sales analytics, used across more than 225 dealerships in 15-plus countries. Several OEMs, including Ferrari and McLaren, have made it their mandatory CRM across specific regions, which puts it in a different category to a generic CRM: AMS Pro is built around the specific rhythm of a car sale, from meet-and-greet through trade-in to delivery.
That focus is why the EvalExpert integration is straightforward: AMS Pro already has a trade-in module built into its sales pipeline, and EvalExpert’s job is to fill it with real appraisal data instead of a sales rep’s manual notes. A completed EvalExpert appraisal — vehicle condition, photos and the recommended price — attaches directly to the customer’s record in AMS Pro, updating the prospect’s pipeline stage without anyone re-typing what the appraiser already captured.
For sales managers using AMS Pro’s real-time dashboards to track rep and team performance, that matters beyond convenience: trade-in activity captured through EvalExpert shows up in the same pipeline data AMS Pro already reports on, so trade-in conversion becomes visible alongside every other stage of the sales process rather than living in a separate spreadsheet.
Because AMS Pro is deployed consistently across OEM networks as well as independent dealer groups, the integration is built to work the same way whether you’re a single rooftop or part of a brand-mandated national rollout.
Running AMS Pro and want your trade-in appraisals in the pipeline automatically? Book a demo or explore EvalExpert’s API and integrations.
