SAIC MG Australia has tapped into EvalExpert’s capabilities to reshape their vehicle remarketing strategy. This move doesn’t just streamline operations at the corporate level; it also stands to benefit the entire MG dealer network around the country.
Previously, a notable challenge for MG Australia was ensuring their dealer network had access to an accurate description of the car with images, along with a straightforward process for collating bids and offers on vehicles. EvalExpert provides a central platform to manage all these needs, giving transparency to MG Australia’s head office team, and simplifying the entire procedure.
For the dealer network, EvalExpert’s platform is a positive leap forward. Dealers are now equipped with a direct channel that provides clear and detailed vehicle data, comprehensive market valuation insights, and a comparison with current listings on Carsales. This ensures that dealers can bid with confidence, knowing they’re making informed decisions based on robust market insights.
EvalExpert’s platform allows MG Australia to swiftly and accurately identify vehicles, and understand their market value with precision. This is paramount in a competitive market, ensuring that vehicles are priced appropriately and that dealers are presented with clear and reliable data.
An especially innovative feature for an OEM like MG holding a tender is the remote vehicle evaluation capability. For vehicles used for sponsorships or marketing activities, evaluating them at the end of the scheduled program has been made exponentially simpler. Once ready to be remarketed, the OEM sends the driver a direct link to input the vehicle’s details and capture images — this only takes approximately 90 seconds.
All this data is then instantly synced with the OEM’s EvalExpert account. When it’s time to remarket the vehicle, head office can initiate tendering with just a few mouse clicks.
Such a streamlined approach doesn’t just save MG Australia hours of manual work. It ensures a marked increase in dealer engagement during tenders — translating to better outcomes in cars sold and achieved sale price.
It’s evident that EvalExpert’s solution can streamline the remarketing process for OEMs, large dealer groups, fleet and rental companies. And while MG Australia is an early adopter, other OEMs stand to gain from this innovative approach as well.