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Maximising Dealer-to-Dealer Sales: Best Practices for Listing on EvalExpert Dealer Marketplace

13 August 2024 · 2 min read · Shem Mankey

How to optimise wholesale listings on EvalExpert — photos, descriptions, tenders vs auctions, and network timing.

Maximising Dealer-to-Dealer Sales: Best Practices for Listing on EvalExpert Dealer Marketplace — cover image

Extend your reach and boost sales efficiency

Selling cars dealer-to-dealer in Australia presents unique challenges. With vast distances separating potential buyers and sellers, connecting with the right audience efficiently can be difficult — typically a car will go through several sets of hands to reach its end buyer several thousands of kilometres and dollars away.

EvalExpert Dealer Marketplace bridges this gap, offering dealers the opportunity to extend their reach across the country, maximising the potential value of each vehicle with minimal effort. But to truly make the most of this platform, it’s essential to follow some key best practices.

With EvalExpert, dealers can tap into Australia’s largest network of buyers, but success on the platform goes beyond just listing vehicles. It’s about making sure those listings are optimised to attract attention, build trust, and close deals quickly and profitably.

Best practices for optimising your listings

High-quality photos

  • Capture clear, high-resolution images.
  • Include shots of the interior, exterior, engine bay, tyres, and any wear or damage.
  • Use EvalExpert’s photo markup feature to highlight important details.

Detailed and transparent descriptions

  • Provide accurate information about the vehicle’s condition, history, and repairs.
  • Disclose any damage or wear and tear clearly.
  • Set competitive, realistic reserve prices aligned with the wholesale market.

Engaging listings

  • Highlight key features and benefits.
  • Include details like spare keys and service records.
  • Encourage potential buyers to use EvalExpert’s in-app messaging or call functions for inquiries.

Leveraging EvalExpert’s unique features

Streamlined data collection

  • Use bulk uploads, remote capture via SMS link, or on-site inspections to gather vehicle information.
  • Ensure all evaluations are centralised in your EvalExpert account.

Flexible sale options

  • Choose between silent tenders or auctions depending on your strategy.
  • Control sale length, set reserves, and customise bidding increments.

Network flexibility and timing

  • Sell to both closed and open dealer networks.
  • Schedule listings for the future or go live instantly to maximise exposure.

Connecting with potential buyers across great distances is invaluable. EvalExpert’s platform allows you to maximise your vehicle’s potential with strategic, efficient, and targeted listings. By following these best practices, you can enhance your dealership’s performance, reach further, and achieve more with every sale.

Selling on EvalExpert isn’t just about moving inventory; it’s about doing it smarter, faster, and more profitably.

Originally published on LinkedIn.

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